What is a fictitious business name statement?

It's a public record that allows individuals to operate under a business name different from their own.

How long is a fictitious business name valid?

It generally expires five years after filing unless changes occur.

What should I do if my business name changes?

You must file a new fictitious business name statement within 40 days of the change.

Fictitious business name statement filed for Sunshine Enterprise and The Choke Coach.

Official courthouse record · Indexed in NoticeRegistry archive · AI-enriched for research

Published: Apr 24, 2026 · 1 week ago
Category: Other
City: Salinas
Address: 1929 Gladstone Way, Salinas, CA 93906 · 2 filings

Research context

2 filings at this address 40 other notices in Salinas (last 12 months)

What to do next

1
File New Statement
Ensure to file a new fictitious business name statement before April 14, 2026.
2
Check for Name Conflicts
Verify that your fictitious business name does not infringe on existing trademarks.
3
Maintain Records
Keep a copy of the filed statement for your records and future reference.

Frequently asked questions

What is a fictitious business name statement?: It's a public record that allows individuals to operate under a business name different from their own.
How long is a fictitious business name valid?: It generally expires five years after filing unless changes occur.
What should I do if my business name changes?: You must file a new fictitious business name statement within 40 days of the change.

The suggestions and answers above are AI-generated for general information only. They can be wrong, and we don't take responsibility for their accuracy. Talk to a qualified professional before acting on them.

Full Notice Text

FICTITIOUS BUSINESS NAME STATEMENT
Filed April 14, 2026 in County Clerk's Office
Xochitl Marina Camacho
Monterey County Clerk-Recorder
DOC NO. 20260815
THE FOLLOWING PERSON(S) IS (ARE) DOING BUSINESS AS:
Sunshine Enterprise
The Choke Coach
Monterey County
1929 Gladstone Way
Salinas, CA 93906
Name of Indidivual Registrant:
Jonathan Mercardo Saguil
This business is conducted by an individual.
Registrant commenced to transact business under the fictitious business name or names listed above on 01/22/2010
BY SIGNING BELOW, I DECLARE THAT I HAVE READ AND UNDERSTAND THE REVERSE SIDE OF THIS FORM AND THAT ALL INFORMATION IS TRUE AND CORRECT. A Registrant who declares as true any material matter pursuant to 17913 of the Business and Professions Code that the registrants knows to be false and is guilty of a misdemeanor punishable by a fine not to exceed one thousand dollars ($1,000). I am also aware that all information on this statement becomes public record upon filing pursuant to the California Public Records Act (Government Code Sections 6250-6277). Sign below.
Jonathan Saguil
Date: April 13, 2026
NOTICE - In accordance with subdivision (a) of Section 17920, a fictitious name statement generally expires at the end of five years from the date on which it was filed in the office of the county clerk, except, as provided in subdivision (b) of section 17920 where it expires 40 days after any change in the facts set forth in the statement pursuant to section 17913 other than a change in residence address or registered owner. A NEW FICTITIOUS BUSINESS NAME STATEMENT MUST BE FILED BEFORE THE EXPIRATION. The filing of this statement does not of itself authorize the use in this state of a fictitious business name in violation of the rights of another under Federal, State, or Common Law (See Section 14411 ET SEQ., Business & Professions Code).
April 24,May 1,8,15 2026
LYRK0504120

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